YAHOO! BRANDING
ROLE: ART DIRECTOR
PROBLEM: NEW LOGO FOR YAHOO AS WELL AS CREATION OF TWO NEW BRANDS.
SOLUTION: ‘YAHOO’ LOGO - INFINITE CONNECTIONS. ‘LAUNCH’ - THE LATEST IN ENTERTAINMENT. ‘NEXT’ - FOR THE TECH SAVVY.
VISUAL OVERVIEW (CLICK TO ENLARGE)
YAHOO REBRAND (2007)
YAHOO! VIDEO BRANDING
NEXT - YAHOO! TECHNOLOGY BRAND
LAUNCH - YAHOO! ENTERTAINMENT BRAND